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Monthly Archive for December 2013

Insights // December 30, 2013
Zack Davis

Offering Transparency, Building Trust, and Doing the Right Thing

It’s still surprising to me that SEO is somehow one of those untouched industries when it comes to offering transparency on work that is being done. It seems to me that at the end of the day, consulting is all about giving sound recommendations and staying ahead of the curve. Your clients want to know… Read More »

Insights // December 20, 2013
Jacqueline Samoraj

Balancing Your Budget… Literally

  It is now December 20th, which means you’re almost done with the shopping hysteria that is the holiday season. Congratulations guys, you have survived. If there are still some items that aren’t crossed off your gift-giving list, you are in luck! You are about to read some of the best kept secrets to staying… Read More »

Insights // December 19, 2013
Terakeet

Mo’ Money Mo’ Problems: The Ethical Implications Behind Buying Your Customers

As The Notorious B.I.G. taught us, mo’ money means mo’ problems. But as a recent college grad, I may have to disagree. Money can provide opportunity, flexibility, and even power. Yes, Mr. Smalls, money would actually fix most of my problems. And yet on a larger scale we see the problems associated with money everyday.… Read More »

Insights // December 12, 2013
Kevin Hassett

Before Pressing Play: What You Need to Know About YouTube Optimization

The consumption of information in society has invariably changed over the past decade and so to have the attention spans of the average person consuming that information. There is a multitude of ways people can consume information on the Internet, which include but are not limited to text, images, infographics, videos, advertisements, news, social, etc.… Read More »

Insights // December 5, 2013
Terakeet

Exploring the Google Globe: Learning to Put Yourself on the Map

Prior to working at Terakeet, Google was a miscellany of inter-workings where I could float in contented detachment from my social media-savvy generation. It was a place I could go but didn’t have to stay, a place I didn’t feel bound to. If Google had a mother she’d tell it to be wary of the… Read More »

Insights // December 3, 2013
Erinn Wilcox

Another Round of Link Juice Please

Even when transitioning into entirely different fields, it’s common to lean on our past experiences. It was a given that my past career and familiarity with press releases, marketing, and stocks would be beneficial as a brand strategist, but bartending? Yes it’s true, what I have learned from years of bartending has given me an… Read More »