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Category Archives for “Case Study”

Case Study // March 20, 2015
Zack Davis

Terakeet Helps Disruptive Brand Expand Reach Past Industry Titans

In early 2013, Terakeet partnered with an up-and-coming online retail brand competing in a traditional, competitive marketplace. The client had a strong brand foundation, as well as a core group of products and a business model that were well-received by niche communities, but lacked visibility and brand recognition with the greater public. Read More »

Case Study // July 15, 2014

Victim-Focused Coalition Finds its Niche with Digital Advocacy

In 2012, a piece of legislation was introduced into the U.S. House of Representatives that threatened the welfare of an already disadvantaged group. This bill was developed and supported by an extremely influential lobbying group and, if passed, would continue to perpetuate a global health epidemic. This issue brought together a coalition of advocates from… Read More »

Case Study // February 14, 2014
Joseph Torrillo

Digital Footprint Reveals Top Executive’s True Colors

This is a case study of a reputation management campaign that provided justice for one executive that was wrongfully attacked by the media.  It is a prime example of how the power of the Internet can be recklessly abused, and it provides an excellent defense for the practice of online reputation management (ORM) – restoring… Read More »

Case Study // January 2, 2014
Matthew Raven

Layers of Influence Set Digital Foundation for Education Leader

In early 2012, Terakeet began working with a global leader in the education vertical.  This well established brand had recently struggled to not only effectively connect with their end consumer, but also manage the negative digital perception of their brand—subsequently resulting in a sizeable loss in market share to their main competitor. Terakeet knew the… Read More »

Case Study // January 9, 2013

Obama for America Finds New Opportunities with Terakeet

Perhaps no introduction is necessary for the 44th President of the United States’ globally recognized campaign, but in the interest of consistency we’ll provide you a few details. Operating out of its headquarters in Chicago, Obama for America is the primary fundraising, organizing, and messaging vehicle responsible for the President Barack Obama’s 2008 campaign and… Read More »

Case Study // November 15, 2012
Chris Loman

Plaintiff Injury Firm Finds its Online Heartbeat in Hyper-Competitve Organic Search

Early, Lucarelli, Sweeney, and Strauss The law firm of James F. Early (ELSS) is among the nation’s leading plaintiff injury firms specializing in asbestos and other toxic tort litigation. Operating in conjunction their digital marketing leg, The Law Forum, LLC, ELSS has been providing mesothelioma patients and their families with the highest quality internet medical… Read More »

Case Study // August 11, 2012
Erik Braunitzer

Gym Source Accelerates Into New Markets with Terakeet

Customer Profile For nearly 75 years, Gym Source has built more gyms for more people than any other fitness equipment company in the world. As America’s largest commercial provider of fitness equipment, Gym Source serves a wide range of clients- from Fortune 500 companies to the Federal Reserve, Equinox to the Armed Forces. With over… Read More »