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Monthly Archive for March 2012

Insights // March 9, 2012

Out of Panda: Part One

This is the first in a series of posts reflecting on the Google ‘Panda’ Update’s impact on search marketing and how it has re-defined the industry. The search industry was rocked in late February of 2011 with Google’s now-infamous Panda update to its ranking algorithm. Affecting a whopping 12% of queries, traffic drops were so drastic for… Read More »

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