Menu Search

Our Blogs


From the front lines of innovation in evolving web strategy, Insights is our laboratory of ideas.

Inside Terakeet

A glimpse into our offices, team and culture.

Recent Posts

Inside Terakeet // February 7, 2017
Bryan Conte

Entrepreneurship Day: How an Idea for Flexible Work Hours Became Reality

What if you could work on any project you wanted with anyone at your company, and shape the company’s destiny together? That’s exactly what Senior Brand Strategist Phil Gross set out to accomplish last January with Terakeet’s first annual Entrepreneurship Day. Similar to the initiatives of other companies, like Atlassian’s Ship-It Days, Entrepreneurship Day is… Read More »

Inside Terakeet // January 30, 2017
Emily Soule

Employee Spotlight: Krissy Ryan

Krissy Ryan is a Web Analytics Specialist. She’s also a competitive athlete, a Real Housewives aficionado, and an invaluable teammate here at Terakeet. In her role, she analyzes clients’ metrics to deliver insights that illuminate Terakeet’s impact. I’ve worked closely with Krissy for 2 years and to say it’s been a privilege would be an… Read More »

Digital Marketing Recap
December 2016
Insights // January 11, 2017
Kevin Clay

Digital Marketing Recap: December 2016

The digital marketing world saw an incredible amount of change in 2016. While some marketers may still be trying to recoup from the dizzying effect of 2016, we’re here to get you up to speed with how the end of the year shaped up. While we’re looking forward to 2017, we’re also taking a look… Read More »

Insights // December 30, 2016
Kevin Clay

Digital Marketing Recap: 2016 Year in Review

Over the past year, we’ve collected the most impactful insights from the world of digital marketing through our monthly Digital Marketing Recaps. To maintain an effective marketing strategy in 2017 and continue to navigate the ever-changing digital landscape, it’s important to review what big changes shaped 2016. Digital Marketing News This section features the top… Read More »

Insights // December 29, 2016
Gino Geruntino

Death: Circuit City Succumbs To Bad Business Decisions

This is the final piece in a four-part series looking at Circuit City’s precipitous decline and eventual death through the eyes of the Four Horsemen of the Apocalypse. This week we bow our heads and listen to the sounds of the Horseman of Death trot away, his horse’s hooves plodding across a barren battlefield. Circuit… Read More »

Inside Terakeet // December 28, 2016
Kate Lukabu

A Day in the Life of an Account Manager: Remote Office

Account Managers at Terakeet are dedicated to delivering the best possible impact for our clients. Every Account Manager has broad expertise in digital marketing, branding, influencer marketing, search engine optimization, campaign analytics, and creative strategy. They are responsible for coordinating teams of experts and specialists in Brand Strategy and Influencer Outreach, Analytics, On-Page SEO, and… Read More »

Inside Terakeet // December 28, 2016
Martha Cummings

Employee Spotlight: Mac Cummings

My motto with my kids and with my hundreds of students over the years was “mistakes are made for learning.” As a young person, I was very afraid of failure and it charted a course of being an introverted and very insecure child. As a senior in high school, I had a teacher that had… Read More »

Insights // December 22, 2016
Lauren Adam

Famine: Circuit City’s Starvation From Bad Business Decisions

This is the third piece in a four-part series looking at Circuit City’s precipitous decline and eventual death through the eyes of the Four Horsemen of the Apocalypse. This week we look on helplessly as the Horseman of Famine strides quietly across a barren field where ideas and innovations once flourished. Circuit City was at… Read More »