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SEO Analyst

Careers // January 23, 2017

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The SEO Analyst at Terakeet works directly within the engagement marketing strategy teams to provide technical and on-page search engine optimization support, as well as performance reports and insights, ensuring Terakeet is positioned to deliver services in line with client goals, objectives and expectations. Frequent communication with internal teams, and the ability to articulate findings to both internal and external stakeholders are essential to performance in this role.

Responsibilities Include:

  • Executes SEO analyses using all data resources and tools available
  • Performs website audits and develops related recommendations to ensure SEO best practice compliance
  • Provides advanced site structure and performance recommendations (including information architecture, navigation, design, conversion, etc.)
  • Provides competitive and market opportunity analyses as they relate to search intent, competitor niche saturation, backlink profiles, and SERP anomalies
  • Develops monthly performance reports using programs like Google Analytics, Omniture SiteCatalyst, Excel and others as needed
  • Proactively provides strategic recommendations applicable to clients’ business models, expectations, and goals
  • Effectively communicates to internal and external stakeholders the opportunity for, and value of, website changes, updates, and content revisions
  • Collaborates with internal teams, to help ensure our work delivers maximum impact and the customer’s experience is positive
  • Stays current on emerging digital media technologies and methodologies
  • Occasional travel

Preferred Skills and Attributes Include:

Preferred Skills Include:
  • Bachelor’s degree (B.A./B.S.) in Marketing, Communications, Information Technology, Business or other related field
  • 2+ years of work experience in digital media; preferred in a technical development, analytical or interactive marketing role, with exposure to how marketing campaigns impact natural search visibility
  • Strong understanding of search engine algorithms and ranking methods
  • Experience identifying key performance indicators and success metrics given knowledge and understanding of client-specific business goals
  • Experience deriving technical insight from Google Analytics, Google Search Console, and directly from SERPs
  • Knowledge of technical, usability and content-related aspects of a website and their impact on search
  • Proven ability to interact successfully with cross-functional teams and build collaborative relationships
  • Demonstrated ability to articulate and deliver reports or recommendations to internal and external stakeholders
  • Exceptional track record of critical thinking and application of problem-solving skills
  • A close eye for detail with the ability to see how details fit into the overall pictureStrong written and verbal communication skills

Compensation & Benefits Include:

  • Salary commensurate with ability and experience
  • Health Insurance
  • Dental & Vision Insurance
  • 401k w/Company Matching
  • Parking Allowance
  • Flexible Working Arrangement
  • Company Sponsored Gym Membership
  • Company Discretionary Bonus Plan

Terakeet is an Equal Opportunity Employer. All positions are considered without regard to race, religion, color, sex (including pregnancy and sexual orientation), national origin, age, disability or other categories as proscribed by federal, state or local law.