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Category Archives for “Insights”

Digital Marketing Recap
July 2017
Insights // August 9, 2017
Kevin Clay

Digital Marketing Recap: July 2017

Welcome to another edition of the Terakeet Digital Marketing Recap. For July, we have some new sections for our readers, featuring some of the most impactful articles in the area of Enterprise Search Engine Optimization. We’ll be touching on topics such as SEO, Content, Influencer Marketing, Analytics, Brand Reputation, and Social Media. As always, our… Read More »

Insights // July 26, 2017
Shannon Connor

3 Marketing Strategies the Bridal Industry Can Teach Us About Seasonal Products

I’ve always been a big fan of the motto, “don’t put all your eggs in one basket.” As a marketing professional, I often refer back to it. As it is with marketing any client, it is important to remember that relying on one tried-and-true solution without innovation, risk management, or breaking new ground could be… Read More »

Insights // July 18, 2017
Bryan Conte

7 Foolproof SEO Strategies to Rank In The Top Ten

Everyone wants to be on the first page of Google. Anything beyond page one is filled with noise, constant (normal) ranking fluctuations, and the anxiety of wondering what to change next. So close, but yet so far, right? Like everything in life, there are no guarantees with Google. However, we put together a few quick… Read More »

Insights // July 14, 2017
Jordan Arnold

More Than Music: What Spotify’s Data-Driven Content Can Teach Today’s Marketers

If you take a walk around Terakeet’s office, one of the first things you’ll notice is the amount of people working with headphones in their ears. Music streaming services are displayed on employees’ monitors, self-made playlists are shared, and Google Hangouts is used as a way for employees to suggest songs. The bottom line is… Read More »

Digital Marketing Recap
June 2017
Insights // July 12, 2017
Kevin Clay

Digital Marketing Recap: June 2017

Welcome to the Terakeet Digital Marketing Recap for June. Over the last month, we’ve been gathering and analyzing some of the most impactful articles from around the digital marketing realm. In this month’s edition, we’ll be featuring key topics and insights that will help you maintain an effective marketing strategy, and also keep you on… Read More »

Insights // July 6, 2017
Rakesh Patel

Top 6 Operation Management Techniques To Use In Your Marketing Plan

Operations management is the application of organizational processes to generate a high level of efficiency within a line of business. It’s based on transforming information, labor, and material into products and services with as little waste as possible to return the most value. The operations department in a business is often vague and confusing because… Read More »

Insights // June 22, 2017
Stephanie Neshevski

6 Questions to Answer Before Choosing Branded Social Platforms

When it comes to choosing a social media platform to boost your brand’s online presence, it’s important to select ones with the highest returns on engagement and possible conversions. Due to limited resources or time, a lot of companies aren’t able to excel on every platform. Instead of stretching resources to the max, why not… Read More »

Insights // June 15, 2017
Kevin Clay

Why Control Isn’t Everything: How Influencer Marketing Fosters Trust and Authenticity

The public’s perception of us is an important part of our daily lives. We all like to take some level of ownership and control over the image we project. This can be done through our outward appearance, or even our efforts to do a random act of kindness each day. The same sentiment goes for… Read More »

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