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From the front lines of innovation in evolving web strategy, Insights is our laboratory of ideas.

Inside Terakeet

A glimpse into our offices, team and culture.

Recent Posts

Employee Spotlight: Shannon Welch

At the forefront of Terakeet’s mission is our tireless commitment to the satisfaction of our customers. This requires not only the delivery of exceptional work, but having team members who are capable of building strong relationships through intense listening, meaningful communication and who are truly invested in the happiness and well-being of others. Enter: Shannon… Read More »

Insights // May 21, 2015
Kevin Clay

Staying Ahead of the Curve: How to Leverage and Influence a Product Life Cycle

Do you have “that friend” who camps out in line overnight for the latest gadget? What about that one person who spends so much time reading reviews that they never make a purchase? Perhaps you even know someone who’s so out of touch that they still can’t let go of their trusty Sony Discman. Or… Read More »

Insights // May 19, 2015
Curtis Weyant

Understanding Online Behavior: 6 Motivators for Content Creators

Online publishing comes in all shapes and sizes, from pithy social media posts to thousands-of-words-long ebooks. There’s all sorts of data about how much people publish, how quickly they do so, and the rate at which the new content is being created and disseminated. But while there’s plenty of information about what people are creating… Read More »

Insights // May 15, 2015
Ron Cierniakoski

A Review of Google’s New Search Analytics Report in Webmaster Tools

Last week, I wrote a post briefly discussing some big changes made to the new Search Analytics report within Google Webmaster Tools (WMT). Now that I’ve had some time to sit down and check it out, I’m already appreciating many of the updates Google made. This post touches on some of the updates I like… Read More »

Terakeet Hiring Update: April 2015

As a company, one of our core values is entrepreneurship. No matter an individual’s role, we believe in empowering them with the ability to control how Terakeet evolves. It is a philosophy our company was founded upon. Ten years later, and our employees are still using their entrepreneurial spirits to reshape the company and demand… Read More »

Insights // May 7, 2015
Ron Cierniakoski

Google Adds Search Analytics Report to Webmaster Tools

In what amounts to an open beta, Google has finally released its Search Analytics report in Webmaster Tools (WMT). (If you aren’t using WMT to measure your site’s visibility, you should start!) The update went live yesterday morning (May 6th) and looks like an attempt to fix many of the frustrating aspects of the old… Read More »

Insights // May 6, 2015
Patrick Lane

Digital Marketing News Recap: April 2015

Over the past month we’ve been on the lookout for some of the best ideas and most impactful news stories in the realm of digital marketing. We’ve curated our picks into a recap of April that delivers key news and insights to help you maintain an effective marketing strategy and navigate the constantly evolving digital… Read More »

Inside Terakeet // April 29, 2015
Kyle Bome

Employee Spotlight: RJ Licata

The growth of a company is measured in a variety of ways, from the number of loyal customers earned to the amount of revenue gained. The most important measurement, however, has to do with a company’s employees. Not just how many are brought on board, but how much they’re able and encouraged to evolve. As… Read More »