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From the front lines of innovation in evolving web strategy, Insights is our laboratory of ideas.

Inside Terakeet

A glimpse into our offices, team and culture.

Recent Posts

Insights // October 1, 2015
Zack Davis

Why Multidisciplinary Marketers are in High Demand (and How to Become one)

Those entering the workforce today are going to be the new breed of marketer — the ones who people turn to not only for feedback on a new email marketing campaign, but also to work through UX design, or to build the best strategy for maximizing gains on a strict CPC budget. While there will… Read More »

Inside Terakeet // September 30, 2015
Adam Marinelli

Employee Spotlight: Mathew Fox

Our company prides itself on the ability to empower our employees to create their own destiny. Mathew Fox (“Foxy”), a sales guru at Terakeet, embodies an entrepreneurial spirit guided by hard work and an infectious enthusiasm for results.   As one can imagine, if you’re the son of Jim Fox, CEO of O’Brien & Gere,… Read More »

Inside Terakeet // September 18, 2015
RJ Licata

How One Man’s Legacy Has Shaped Our Company

Over the past several years, employees of Terakeet have proudly supported numerous local events and causes. From races organized to raise funding for cancer research to golf tournaments looking to support memorial scholarships, we take pride in our team’s strong commitment to making a difference in the community. As a company, we’ve decided to fully… Read More »

Insights // September 17, 2015
Bill Pinkel

Who Won? The Winners and Losers of the GOP Debate as Told by Google

Last night’s GOP debate had a full stage of eleven presidential hopefuls looking to stand out in a crowded field as we move closer and closer to the primaries and caucuses. Last month’s debate was a ratings boon for FoxNews, and last night’s installment on CNN was no different. But those who missed out on… Read More »

Inside Terakeet // September 16, 2015
Matthew Raven

Celebrating the Legacy of My Main Man Marc Murray at the 2015 Leukemia & Lymphoma Society Walk

Since writing the post below over two and a half years ago, it has been amazing to witness firsthand the continued impact Marc has had on our company’s immense growth. Now, as I reread this post, and prepare for another Light The Night Walk, there are a few very important things on my mind: I’m… Read More »

Insights // September 9, 2015
Patrick Lane

Digital Marketing Recap: August 2015

Summer is waning but we’re still committed to curating our favorite ideas and impactful stories from the realm of digital marketing for you to read. Our August recap delivers key news and insights to help you maintain an effective marketing strategy and navigate the constantly evolving digital landscape. Digital Marketing News This month we take… Read More »

Insights // September 3, 2015
Gino Geruntino

Think Like a Journalist: Understanding How to Pitch Influential Writers

Before working at Terakeet I worked as a general assignment reporter for two vastly different radio stations, one in the commercial realm and the other in public media. I’ve also spent time as a freelancer for newspapers, websites, TV stations and other media outlets. As a journalist, I was constantly on the lookout for good,… Read More »

Inside Terakeet // August 27, 2015
Kate Bartlett

Employee Spotlight: Shannon Spencer

When I joined the Terakeet team in November 2013, the first person I met was Shannon Spencer, a Brand Strategist on my team who sat a desk away from me. Her desk was garnished with show jumping medals and ribbons, an obvious talent of hers that I had to learn more about. When Shannon isn’t… Read More »